360° market immersions

Deep Dive Immersions into the Emerging Markets!

Today's BRIC and emerging market consumers are rapidly evolving and reshaping the global economy.

Unlike your typical conference or seminar these 360° immersions deliver an intensive deep-dive into the heart of today's emerging markets. These customized market immersions are not sightseeing tours but in-depth market immersions into how today's global consumers live, work, think and shop in real-time!

Learn about the emerging consumer culture of each market with an International team of researchers, futurists, innovation directors, cultural interpreters and other local market experts, in a series of immersive on-site experiential and ethnographic excursions.

You'll gain invaluable cross-cultural insights into the lifestyles, habits, attitudes, tastes and needs of the emerging market consumer during intimate field sessions, on-site visits, keynote presentations, off-site dinners and hosted banquets.

Day long immersions will take you deep into the daily life of today's emerging market consumers to discover emerging consumer trends and market opportunities as experienced researchers lead small groups to visit; resident's homes, residential and commercial neighbourhoods, shopping and retail districts, traditional market streets and food stalls, local recreation and entertainment districts to witness first hand the changes taking place in the emerging markets in real-time.

Experience first-hand how the future is unfolding in the emerging markets of:

Each market immersion is customized to explore the challenges and opportunities unique to the marketplace to deliver unparalleled culture-driven insights into the changing lifestyles, values and attitudes, aspirations, consumption and behavior of today's Bottom of the Pyramid and emerging market consumers.

Interested in learning more about the luxury market in China or India, designing for the Bottom of the Pyramid, selling to the BRICs or marketing to the Next 4 Billion?

Understanding the Emerging MarketsWho Will Benefit?

  • Innovation + Strategy Planners
  • Futurists + Trend Forecasters
  • Consumer + Market Analysts
  • Business Development Directors
  • Sales + Marketing Directors
  • Product Developers + Industrial Designers
  • Interaction + User Experience Developers
  • Designers + Design Directors

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Moving Target Research helps to support economic development in the emerging markets by employing local and rural networks of entrepreneurs to assist with fieldwork and data collection whenever appropriate.

Research Without Borders; Understand Tomorrow’s Markets Today™